Top Most Downloaded Mobile Games of 2025
2025 has been a monumental year for mobile gaming, with casual hits, long-running classics and surprising genre surges all claiming millions of installs worldwide. According to AppMagic’s install data across both the App Store and Google Play, numerous titles exceeded 100 million installs in 2025 — a clear sign of the vibrant mobile market’s growth and resilience. Pocket Gamer
1. Most Downloaded Mobile Games of 2025
In 2025, several mobile games dominated global install charts, with casual and hyper-accessible titles leading the charge.
Top Performers by Total Installs
Block Blast – The runaway top-downloaded game with 356.2 million installs, up from second place in 2024. Its simple puzzle mechanics and broad global appeal fueled explosive growth. Pocket Gamer
Roblox – A multiplatform phenomenon that secured 286 million downloads, rising in rank from the prior year. Pocket Gamer
Free Fire + Free Fire Max (combined) – Together achieving 279.6 million installs, with Free Fire Max contributing significantly to the total. Pocket Gamer
Subway Surfers – The enduring runner title retained massive download counts, with 186.7 million installs. Pocket Gamer
Pizza Ready – The cooking-arcade hybrid closed out the top five with 161 million downloads. Pocket Gamer
Overall, 14 titles have surpassed 100 million downloads in 2025 — a testament to the enduring reach of mobile gaming worldwide. Pocket Gamer
📈 The mobile gaming landscape saw total installs grow by ~4% year-over-year, signaling robust global demand for games across categories. Pocket Gamer
2. The Big Stories
💥 Celebrity-Fueled Marketing & Match-3 Growth
Dream Games’ Royal Kingdom launched a high-profile celebrity campaign featuring global stars which helped it leap into the install charts, ending the year as one of the top-40 most downloaded games globally. While initial install spikes were promising, downloads tapered off later in 2025 — illustrating how even big marketing pushes must be paired with strong retention to sustain momentum. Pocket Gamer
📊 Growing Diversity of Game Types
2025 wasn’t just about puzzle block breakers and shooters — niche genres also made waves:
Tile-match puzzle games soared in popularity (see next section).
Classics like Ludo King and Free Fire retained strong market share in emerging regions, especially India. Gaming Amigos+1
3. Mahjong Puzzle Games on the Rise
One of the most interesting trends of 2025 was the surge of mahjong and tile-matching games. Titles like:
Vita Mahjong – Ranked seventh globally with 121.9 million installs. Pocket Gamer
Tile Explore and Tile Club — both cracked the top 25 with strong download figures. Pocket Gamer
Collectively, mahjong-style puzzle games amassed 258.3 million installs in 2025, a remarkable 189% year-over-year increase — showing that even classic gameplay formulas can find renewed interest with fresh twists. Pocket Gamer
This trend highlights how players are embracing casual, relaxed game types that balance brain teasers with simple, satisfying mechanics — especially in Asia and Europe.
4. Hole.io’s Resurgence
Although originally released years ago, Hole.io saw a surprising comeback in 2025, smashing previous install records. The title’s resurgence is likely due to renewed interest in hyper-casual games and social content sharing, where viral moments on platforms like TikTok and YouTube drove discovery. Pocket Gamer
Its year-long performance demonstrates how older IPs can capture new audiences when trends shift toward light, quick-play experiences — especially in mobile’s competitive landscape.
Key Insights & Trends
📱 Puzzle & Casual Games Dominate: Titles with easy-to-learn mechanics continue leading downloads. Pocket Gamer
🌍 Emerging Markets Matter: Regions like India, Southeast Asia and Latin America contributed heavily to growth. Gaming Amigos
🎮 Longevity Is Key: Games like Roblox and Subway Surfers — over a decade old — still command massive install counts. Pocket Gamer
High-Ranking Keywords: mobile games 2025, most downloaded mobile games, mobile gaming trends, top mobile games installs, mahjong puzzle games, casual games, Block Blast, Roblox, Free Fire, Subway Surfers.
Google Discover–Optimized Short Version
Breaking News: Block Blast dominates global installs in 2025 with 356.2M downloads, followed by Roblox (286M) and Free Fire variants (279.6M). Mahjong-style puzzle games spike nearly 189% in installs, and Hole.io sees a surprising resurgence in the charts. Casual and puzzle titles continue driving mobile gaming growth worldwide.